Breaking News: New Belgium to Introduce Fruit Smash Hard Seltzer
The country’s fourth largest craft brewery according to 2019 rankings, New Belgium Brewing Company, will produce hard seltzer. As it prepares to launch its...
Apple Cinnamon Relaunched by PRESS
Hard seltzer has become an iconic summer beverage over the past two years. Milwaukee’s PRESS Premium Alcohol Seltzer is one producer with success in...
Hard Seltzer’s Rise Brought on by Craft Beer Chasing Rainbows
Not that long ago, craft beers were the darlings of the alcoholic beverage industry. Hip microbreweries popped up all over the country, and their...
Costco Launches Kirkland Hard Seltzer in Some Markets
Largely due to their prices and beloved Kirkland brands, Costco is a consumer-favorite across the nation. Everyone knows someone who loves Costco, if they...
Willie’s Superbrew Doubles Down on New England Community
Willie’s Superbrew is a seltzer with a cause. In an exclusive interview with Hard Seltzer News, Willie’s Superbrew co-founder, Nico Enriquez spoke about the company’s commitment to positive environmental change.
Hard Seltzer Draft or Cans When Bars and Restaurants Reopen?
It is no secret by now that we are living in unprecedented times. The on-going COVID-19 pandemic has drastically altered the fabric of American...
Arnold Palmer Spiked Launches Golf Prize
Do you have the luck to meet a professional caddie?
Golf-loving hard seltzer drinkers of the world rejoice: there’s a chance that you can win...
Coca-Cola CEO Provides an Update on Timeline for Topo Chico Hard Seltzer
Beverage giant Coca-Cola provided consumers with more information regarding its foray back into hard drinks.
Podcast: Volley Tequila Seltzer Leaders Explain Why a Brand Has to be More than...
This past week, Hard Seltzer News Podcast was joined by Camila Soriano, Co-Founder and Diane Svehlak, Executive Vice President, of Volley tequila seltzer.
Listen to...
Hard Seltzer Brands Market to All Genders
Part of the reason for spiked seltzer’s remarkable rise in popularity is its mass appeal.