A-B’s BudLight Ugly Sweater Seltzers in Stores by Nov 2

Anheuser-Busch (NYSE: BUD), which reports third quarter earnings tomorrow, announced yesterday that they are unwrapping an Ugly Sweater pack with Bud Light Seltzer flavors...

Andrew Rodbell Explains the Consumer Journey from Beer to His RTD Cocktails

This past week, Hard Seltzer News Podcast was joined by Andrew Rodbell, Co-Founder of Post Meridiem Spirits, makers of timeless cocktails with real ingredients....

7 Best Hard Kombuchas for 2020

We tasted a variety of varieties, reviewed them all, and complied the best results in this guide of the best brands for 2020.

Ron Alvarado of Ficks Beverage Company – Interview Transcript

In a recent interview with Hard Seltzer News, Ficks co-founder Ron Alvarado talked about the company's origins, transitioning to an alcohol product, fermenting tips, and more.

Ficks Turns Oranges into Alcohol

When San Francisco-based Ficks Beverage Company began the transition from non-alcoholic cocktail mixers to hard seltzer, Ron Alvarado and his co-founder, Mike Williamson, had an important decision to make: Just how were they going to craft their product? 

Breaking News: Mike’s Hard Lemonade Seltzer on Shelves in 5 Months

The company applied for registration with the US Patent and Trademark Office for several trademarks related to the new venture, billing it as “The full flavor lemonade seltzer,” and “Nobody makes lemonade like Mike's."

On the Rocks Acquisition Gives Beam Instant Foothold in RTDs

“On the Rocks is the pioneer in the premium pre-mixed cocktails category, and joining forces couldn’t come at a better time,” said Albert Baladi, president and CEO of Beam Suntory.

AriZona and Heineken Partner Up for SunRise Hard Seltzer

Famous iced tea and juice brand AriZona Beverages will launch an exciting new hard seltzer, SunRise, in 2021.  Heineken USA and Hornell Brewing Company,...

Heineken Introduces Bask, a Crossover Hard Seltzer

Heineken is hoping to bridge the gap between beer and boozy bubbly waters with the release of Bask, its new IPA Style Hard Seltzer....

Bold Rock Uses Unique Alcohol for Hard Seltzer

In an exclusive interview, Brian Shanks, co-Founder of Bold Rock Brewing Ventures, spoke to Hard Seltzer News about his years in the industry and how he used his experiences and translated them into hard seltzer. 

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