Hoosier Hard Seltzer Flavors Gain Speed
The hard seltzer craze is seeping into every corner of the midwest as Indiana microbreweries join the effervescent party. Hoosier breweries like Sun King,...
Beaches Cocktail-Inspired Seltzer Screams Summer
New hard seltzer brands are hitting the market almost daily, but the flavors tend to stick to a pretty standard fruit and berry pallet....
New York’s Saranac is Reading the Hard Seltzer Tea Leaves
Hard seltzer has skyrocketed in popularity since White Claw first hit the market in 2016. One reason that legal-drinking-age (LDA) millennials have flocked to...
Labatt Skates Into the Hard Seltzer Game
Iconic Canadian beer company Labatt Blue is going clear; it’s the latest brewery to jump into the hard seltzer craze. Labatt Blue Light Hard...
Straight Shooter: Texas Hard Seltzer
You’ve heard of Texas barbeque and Texas vodka, but what about Texas seltzer? Thanks to Spoetzl brewery - makers of iconic Texas beer Shiner...
First Bud Light Seltzer, Now Carlsberg?
With the recent explosion of hard seltzer sales, beer brands like Budweiser and Corona have been scrambling to add their own fizzy alcohol drinks...
Visit Playamar with Jose Cuervo
The hard seltzer boom has inspired many beverage brands to expand their product lines into bubbly new territory, yet these fizzy drinks are almost...
You’ve Heard of the Pumpkin Spice Latte. But What About Pumpkin Spice Hard Seltzer?
Pumpkin spice flavored hard seltzer sounds like it could be someone’s idea of a Halloween trick, but Cincinnati-based VIVE is crafting a treat. Known...
As Hard Seltzer Brands Grow, So Do Sponsorships
For years one of the most anticipated elements of the Super Bowl has been the commercials. New cars, potato chips, insurance companies, and soda...
Monster Energy Hard Seltzer? It’s Possible!
Lately it seems as though everyone is trying to get a piece of the increasingly lucrative hard seltzer market. Monster Beverage Corp. (NASDAQ: MNST),...