Hard Seltzer is Non-Binary

Hard seltzer has rocked the adult beverage market. Since brands like BonViv and White Claw began to take hold in 2016, and a...

Vizzy Raises Money for Bartenders with 2020 Song, Video

As a year like no other comes to an end, Vizzy Hard Seltzer is marking the occasion in a unique way - and helping...

Breaking: Sierra Nevada Agua Azul Hard Seltzer

In one of the most anticipated releases of a hard seltzer, HSN has learned that Sierra Nevada Brewing is working on a new brand, to be known as Agua Azul.

Cutwater Racks Up More Awards

Cutwater Spirits just hit a thrilling and impressive metric. The San Diego-based distillery and RTD cocktail producer just won its thousandth award across its expansive...

Breaking: POM Wonderful Could Soon Get Better — As a Hard Seltzer

If you already thought POM was Wonderful, just wait until you see what the Wonderful Company, makers of the popular pomegranate juice, has in...

11 New Hard Seltzers Coming in 2021

It’s been a weird year, folks. As this most unprecedented year draws to a close, it’s probably fair to say that none of us...

PODCAST: Kathy Oglesby Explains Flavorings Used in Leading Hard Seltzers

In a recent interview with Hard Seltzer News, Kathy Oglesby, Head of Flavors and Fragrances at Blue California, takes a deep dive into new...

11 Holiday Beverages to Bring Warmth to Any (non) Gathering

Wrap-up of Seasonal Ready-to-Drink Cocktails for 2020 In this most unusual of holiday seasons, there is one thing upon which consumers can agree - they...

Sweetwater to Help Aphria & Tilray Gain Consumer Confidence in US

The company has filed for trademark protection for hard seltzer products branded with Solei, Broken Coast, and RIFF, three of its top four selling adult-use cannabis brands in Canada.

3 Gift Ideas for the Hard Seltzer Salesperson

Are you a hard seltzer producer looking to reward your team for a stellar year? Or how about for hard work in preparing...

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