Corona Hard Seltzer Kicks Off 2021 with Exercise Bike Sweepstakes
Corona is kicking off the new year by making it a little easier to achieve your goals; the Constellation Brands (NYSE: STZ) owned company...
CVS Includes Hard Seltzer in Wellness Week Flyer
Drugstore chain CVS (NYSE: CVS) kicked off the year with its annual Wellness Week promotion, and its circular includes a surprising new addition: hard...
Bangin’ Hard Seltzer is Caffeine-Free MIXX
The makers of Bang Energy are out to make sure you’re 2021 is bangin’. New details about the upcoming release of their MIXX hard seltzer are now available, including electrolyte content and retail outlets.
January Ushers in Sentiments of Health, Wealth, and Oneself
Are you making any resolutions for the new year? Whether you intend to lose a few of those quarantine pounds, cut back on sugar...
Canned Cocktails Make the Perfect To-Go Compliant Beverage
The restaurant and bar industries have been hit particularly hard during the COVID-19 pandemic, which has dominated most of 2020. Given local safety guidelines...
World’s First Yerba Mate Hard Seltzer is Hitting California Markets
Yerbuzz, a new craft hard seltzer company out of San Diego, is introducing the first yerba mate hard seltzer to the market. The yerba...
LingYA Hard Seltzer Targets China’s At-home Drinker
Eric Hoang co-founder of LingYA, the first China-made hard seltzer, launched the brand in August of 2020.
In a recent interview with Emilie...
New Belgium Working on Hard Tea?
In a flurry of activity to develop new products for the spring of 2021, New Belgium appears to working on a launch of hard tea in addition to its upcoming hard seltzer.
Trader Joe’s Launches RTD Cocktails
Trader Joe's announced yesterday its launch of two ready-to-drink cocktails, available initially in 750-ml bottles. The grocery chain with over 500 stores will...
Monster HYDRA and TRIDENT Hard Seltzer
Monster Energy continues to inch closer to launch of hard seltzer.
