BudLight Seltzer Lemonade Set to Launch
Anheuser-Busch (NYSE: BUD) announced today the launch the BudLight Seltzer Lemonade, an innovation to extend their hard seltzer category.
Two Chicks Cocktails is a Brand Dedicated to Inclusion
Two Chicks Cocktails wants to bring the party, and everyone is invited! In an exclusive interview with Hard Seltzer News, Two Chicks CEO, Linda...
Spilling the Tea on Truly’s New Hard Seltzer
The newest expansion to the Trulyverse is here. It's Boston Beer's Tea Party.
Constellation Reaches for the Stars
Constellation Brands (NYSE: STZ) is set to open its trading session today about 3% beyond its previous close, and on track to post a 52-week high, ahead of its Thursday earnings announcements.
Two Chicks Cocktails Beautifully Melds Brand Story with Design
Two Chicks Cocktails is embracing beauty when it comes to marketing their brand, and their package design is center stage -- until you open a can and take a sip, of course. The brand successfully balances good taste with beautiful design.
Blue California Advises Health-Conscious Brands on Ingredients
Hard Seltzer News recently interviewed Kathy Oglesby, Head of Flavor and Fragrance at Blue California. This is that entire interview transcript, where Oglesby shares...
Corona Hard Seltzer Kicks Off 2021 with Exercise Bike Sweepstakes
Corona is kicking off the new year by making it a little easier to achieve your goals; the Constellation Brands (NYSE: STZ) owned company...
CVS Includes Hard Seltzer in Wellness Week Flyer
Drugstore chain CVS (NYSE: CVS) kicked off the year with its annual Wellness Week promotion, and its circular includes a surprising new addition: hard...
Bangin’ Hard Seltzer is Caffeine-Free MIXX
The makers of Bang Energy are out to make sure you’re 2021 is bangin’. New details about the upcoming release of their MIXX hard seltzer are now available, including electrolyte content and retail outlets.
January Ushers in Sentiments of Health, Wealth, and Oneself
Are you making any resolutions for the new year? Whether you intend to lose a few of those quarantine pounds, cut back on sugar...